The bottom line
Choose AgentFire when SEO WordPress is the whole project and you will operate CRM elsewhere.
The decision guide: AgentFire.
What they publish (September 2026)
agentfire.com/pricing: design Ignite $800, Custom $2,750, Firebrand $6,500. Pro $165/month, Plus $215. Team Link $10/$7/$5. IDX in the $165; MLS pass-through extra. Website FAQ: no long-term contract. Ads TOS: greater of $500/month or 15% of spend, 6-month minimum, media spend extra.
When Espo is the better fit
A site shop is not a CRM. Espo is the site plus the work around it, without a 15% ads SKU.
Espo Growth Partner includes the operator, Meta on your own ad account with no percentage-of-spend fee, listing launches, and an AI-ready site on a domain you own. Live in about 21 days. Your data out within 48 hours.
The one thing to do
Open the decision guide. Bring the real stack (vendors, accounts, prices, ownership), not a screenshot of someone else's roundup.

