May we use Google Analytics to understand which pages are useful, and tell Google Ads when someone books a call with us? It stays off unless you allow it. Contacting us works either way.
How analytics works
If allowed, Google receives public page views and usage data and stores analytics cookies. Our page fields omit URL queries and fragments; referrers include only the website origin. We retain reviewed public campaign labels and record actions such as lesson clicks, guide use and accepted inquiries, without sending your form details.
For up to 24 hours in this tab, we remember the first and latest reviewed campaign that brought you here. If you contact us, we save that context with your inquiry. It describes visits observed with your analytics choice, not activity on other devices.
If you allow it and then book a call with Espo, we tell Google Ads that a call was booked so we can see which ads work. That message carries no name, email, phone or booking details, and sets no advertising cookies.
Your choice lasts 180 days in this browser. Change it using Analytics settings in the footer. Turning analytics off removes our analytics cookies and reloads this page.
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