What is attached
Page, QR capture, campaign assets, source tags, recorded spend, and recorded leads for the exact same window.
ResultsDated, sourced, and bounded
The proof, with the caveats visible.
One flagship production client. Every public number keeps its measurement window and label. No outcome is promised for the next team.
Production client
Better Brokers Realty Group.
Site, CRM, calling, open-house capture, listings, and campaigns running on one shared operating spine.
21 days
kickoff to live: website and CRM
Better Brokers Realty Group, the flagship production client · production client
A dated operating window
The assistant got used.
858
assistant messages from one agent’s phone in 18 days
Carson Harthun · 12 sessions · March 31–April 18, 2026 · verified
1,674
assistant messages across six agents in one month
BBRG · March 26–April 20, 2026 · 49 sessions · verified
One matched listing window
Lead count and recorded spend stay together.
129
recorded leads on $505.95 recorded spend
Amoruso Ranch · one matched window · April 13–26, 2026 · verified
Search and AI
Verified first. Named reports second.
5.6%
click-through on 3,220 impressions · one query at #1 for “selling a home in Granite Bay” · 17.8 site-wide average position
Google Search Console · trailing three months through April 17, 2026 · verified
Three callers told one agent (Ben O’Lena) that ChatGPT recommended him; separate Gemini results reported by Darla’s team and the BBRG team. (team-reported observations, 2026)
The team
Join dates, not causality.
Five people joined the flagship brokerage’s workspace on documented dates; two are documented new hires; the broker reports using the dashboards in recruiting conversations. (February 3–March 31, 2026 · team-reported)
“It was the single best decision that I have ever made for my business. It was arguably one of the best decisions I’ve ever made in my life.”
Content · September 2026
The agents filmed one listing. Espo cut the reels.
Better Brokers sent 39 minutes of raw phone clips from Green Springs. Espo edited them into walk-and-talk reels with Jake and Paige on camera.
The boundary
What this proves. What it does not.
It proves
The system was deployed for a production brokerage; agents used the assistant; the listed campaign and search snapshots existed; and Espo produced the Green Springs reels from the agents' own footage.
It does not prove
A ranking promise, a promised lead count, a closing attribution claim, a content-performance result, or that Espo caused anyone to join the brokerage.
Source-to-deal reporting when campaign, stage and deal-value inputs are connected. (capability boundary · verified)
See the work, then decide
Read the windows
Check the client, source, dates, and label attached to each number.
Bring your baseline
A useful comparison starts with your current site, follow-up, listings, and data.
Map the next test
We define what can be measured without turning one client’s result into your promise.