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Per listingWin listings
Auto-published social + MLS handoff pack
We build the listing’s Instagram post and publish it to your connected accounts — so the feed never goes dark on launch day.
Posts Espo prepared for a listing launch — approve them and Espo publishes at the best time. The walkthrough video is being filmed — every feature is getting one.
What it includes
A built Instagram post, auto-published to your connected accounts Social post copy and captions Property description support QR and landing page links Agent-ready MLS handoff
Common use
The listing goes live and the agent needs clean, ready-to-post material in minutes.
Espo difference
The assets point back to tracked pages and CRM capture, so publishing supports attribution.
Common questions
Asked about this feature.
What actually gets posted, and where?
Espo writes the listing’s Instagram and Facebook posts — captions, hashtags, links back to the landing page — and publishes them to the accounts you connect. The feed does not go dark on launch day because “make the post” was on your to-do list.
Does anything publish without my sign-off?
No. Prepared posts land in your Social queue where you approve or request changes; approved posts go out at the best posting time. You stay in control of your own feed without doing the production work.
What is in the MLS handoff pack?
The written property description, social captions, the landing page and QR links, and agent notes — everything you need to complete the MLS entry and hand clean material to your team, ready in minutes instead of an evening of writing.
Why do the posts link where they link?
Every asset points back at pages Espo tracks — the listing landing page and QR capture — so a click from Instagram becomes a contact in your CRM with its source recorded, not anonymous traffic to a portal.
Works together with
Wondering how this fits your team? Ask the assistant — it knows every feature on the wall.
See it running on your market.
Book a call and we’ll walk this feature — and the rest of the engine — against your actual listings and pipeline.