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Win listingsPer listing · Updated August 2026
Listing Essentials
The launch assets every listing needs before you add paid media.
All features
Per listingWin listings
Every submitted listing tracked through production — package, open-house date, and launch status in one place. The walkthrough video for this feature is being filmed — every feature is getting one.
What it includes
AI listing video Branded landing page on a domain you own Open-house QR sign-in Social posts (the video with voiceover and captions) — after you approve, Espo publishes only to supported connected destinations whose delivery is release-ready; otherwise, Espo delivers the files MLS handoff pack
Common use
An agent wants to walk into a listing appointment with more than a flyer and a promise.
Espo difference
Every listing becomes reusable launch material. After you approve the social posts, Espo publishes only to supported connected destinations whose delivery is release-ready; otherwise, Espo delivers the files.
Common questions
Asked about this feature.
What exactly ships with Listing Essentials?
The AI listing video, a branded landing page on a domain you own, open-house QR sign-in, approval-gated social posts (video with voiceover, captions, hashtags), and the MLS handoff pack. After you approve, Espo publishes only to supported connected destinations whose delivery is release-ready; otherwise, Espo delivers the files. It is the launch kit every listing needs before you spend a dollar on ads — $285 per listing.
How is this different from what my brokerage or photographer gives me?
Those hand you disconnected assets. Essentials connects the landing page and QR sign-in to a property source in the CRM and writes the social posts. Nothing goes out without your approval; Espo publishes only to supported connected destinations whose delivery is release-ready and otherwise delivers the files.
Do I need an Espo subscription to buy it?
No. Listing Essentials and Listing Engine are per listing — run one on your next listing and stop, or run every listing. Everything is delivered on a domain you own, and you keep every asset either way. Espo subscribers get the same launch with the leads written straight into their CRM.
What happens to the leads a listing generates?
They land in your CRM as contacts tagged to that property with the source recorded and the listing agent visible — not as email notifications you have to copy somewhere. Follow-up depends on the services enabled for the account.
When would I choose the full Listing Engine instead?
When you want buyer leads on top of the launch assets. Listing Engine ($495) adds a managed 14-day Meta campaign run on your own ad account, with lead capture and property-level attribution wired in.
See it running on your market.
Thirty minutes with the founders, no deck. We walk this feature — and the rest of the engine — against your actual listings and pipeline.
See the current implementation
Each page describes what is live today, what it needs, and which plan includes it.
Start with the smallest working set
Add only the jobs you need now. The rest of the catalog stays available.